Video marketing offers many benefits to marketers; it can be used in multiple formats (e.g., live streaming, pre-recorded), content can be customized to different demographics and there are numerous platforms where videos can be uploaded and shared with potential customers.

Yes, video production is a big deal - even in Sioux Falls.

Video is the future of marketing, and it's no wonder that companies are starting to invest in video production. What many business owners don't know however, is how easy or difficult it can be when working with their chosen company for content creation. We've put together this guide on what it means to select a good producer for your business, along with tips like telling you which types of videos will work best (e-learning courses, trainings, testimonials, etc.). You'll learn about some important considerations before choosing someone who has the skillset you need; whether these come standard from certain providers or require extra effort -- and even ways to convince management into spending money on this highly prized form of marketing!